Colson Group is the largest manufacturer and distributor of caster and wheel products in the world. Over 1,600 global employees support Colson Group’s leading product portfolio and proprietary global value chain. World-renowned brands, such as Colson, Albion, Shepherd, Jarvis, Rhombus, MedCaster, Revvo, Pemco, Faultless, and Bassick are manufactured and marketed around the world through Colson Group’s 25 global facilities. Atomic wanted to be able to showcase Colson and all of their sub-companies as appropriately as possible. Showing off their style and their products. Also showing off their brand through an easy to navigate site that is easy on the eyes and easy to follow.
fwd: THINKING
How to Plan a Website Rebrand Without Confusing CustomersSeptember 3, 2026 - 9:00 amA successful rebrand can transform how customers perceive your business, position your company for future growth, and better reflect the products or services you offer today. However, a website rebrand involves much more than designing a new logo or selecting updated colors. Every change made to your website can affect customer recognition, search engine visibility, […]




