Crown Equipment Corporation
Crown Equipment Corporation acts as a material handling provider for a wide variety of companies serving a broad spectrum of industries. For these companies, Crown provides a full-line of electric and IC lift trucks. Crown’s prime location is in Dayton, but they have an additional location in Brazil and needed to build a web presence and client list down in the tropics. For the Brazil branch, Atomic created a standards-compliant website around Crown’s existing corporate identity. The existing site pairs Crown’s branding with a decidedly South American look and feel. Crown’s southernmost location is now poised for growth, both in and outside of the web.