Hofacker is a medium-sized company that lacked a solid web presence and had never done any marketing. Because of this, larger clients were passing them over in favor of larger machining companies. Atomic created a website that showcases Hofacker’s capabilities in a way that displays to larger clients that Hofacker is capable of handling all of their machining needs. Through their website, Hofacker is now attracting many of the larger clients who previously incorrectly assumed that Hofacker could not handle their machining needs.
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How to Measure Which Marketing Channels Actually Generate RevenueSeptember 26, 2026 - 9:00 amEvery business invests in marketing with the expectation that those efforts will generate new customers and increase revenue. Search engine optimization, paid advertising, email campaigns, social media, content marketing, and referral programs all have the potential to produce results. However, many businesses struggle to answer one critical question: Which marketing channels are actually generating sales? […]




