PAC Machinery Group offers one of the most comprehensive lines of packaging equipment in the flexible packaging machinery industry. They manufacture and sell many recognizable packaging equipment brands. As a well-known company in a technologically savvy industry, one would assume that PAC would have a website that reflects those facts. PAC, however, had an outdated, unappealing website when they first met with Atomic. PAC’s needs were unique, as they had one main umbrella site and four mini-sites that all needed a facelift. Atomic created one design concept that would apply to each of the five websites. Each site’s sitemap, wireframe, and content were unique, but the color scheme and layout remained consistent throughout all of the sites so that only the logo would change upon navigating to a different website. This unique solution allows PAC to expand their web presence by demonstrating to web users the versatility of the services they provide.
fwd: THINKING
How SEO and Website Design Work Together for Ohio RankingsJanuary 6, 2026 - 9:00 amFor Ohio businesses competing in local and regional search results, SEO and website design can no longer be treated as separate efforts. The way a website looks, loads, and functions directly influences how it ranks on Google and how users engage with it. A visually appealing site that ignores SEO fundamentals will struggle to gain […]



