Dayton Web Designer


If you’re a web developer and you’re not using jQuery, I have three words for you: get with it.

jQuery is a JavaScript library that makes working with JavaScript a lot easier. Basically, it helps you code more efficiently and more cleanly than you could using regular JavaScript code. It cuts out a lot of the mundane work that used to be required to add different types of animations and interactions to a page. In short, it helps you find whatever you want on a page, and make it do whatever you want.

If you’re not a web developer, the main thing you want to know about jQuery is that it can help make your website interface much more user-friendly. For example, you can use jQuery to …

  • create calendars that let customers click on a date to make a reservation for an event
  • create seating charts that let customers select a seat on a plane, or in a theater
  • create forms and make sure that customers fill out forms properly
  • let customers “rate” shopping items by clicking on a certain number of stars
  • let customers magnify part of an image – such as the image of a product they’re thinking about buying

Having your developer use jQuery is also important because, frankly, it saves so much time. That means we can build more functionality and more interactivity into your site more quickly. That keeps development costs down and helps your project get done in a timely fashion.

I like to think of jQuery as a library of shortcuts for web developers … effects that we can pick up and plug in to your site without reinventing the wheel. Again, this saves you time and cost.

Nearly every site we build at Atomic uses jQuery in some form or fashion. A great example is our site for MacTown. We used jQuery to create a horizontal slider on the homepage to highlight different product categories. We also used it to create a shopping cart with drag-and-drop functionality, which simplifies the purchasing process. And who doesn’t want to make it easier for customers to buy stuff?

Interested in talking about how animation and interactivity can make your site more user friendly? Contact us anytime.

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