Web designers, it’s time for some spring cleaning. Thanks to the rise of mobile devices, responsive web design (RWD) has been one of the biggest web trends of the past few years. (And it is great—I explained why in a previous post.) But like trucker hats, fanny packs, and other trends of yesteryear, the latest […]
When it comes to today’s press releases, it’s not easy to stand out from the crowd. Digital Marketing Ninja Damiso Lockhart explains how to create news that gets noticed.
Soon-to-be PMP Tyler Parson is getting pretty good at this project management stuff. Here are some of the most important things he’s learned from hitting the books.
Clients often tell me that they think their sites scroll too much. “People are too lazy to scroll,” they say. “We want all of our most important content visible at once.” I hear what they’re saying. Designing “above the fold” used to be huge in web layouts. But unless you’re still living in the early […]
A few years back, I was working as special projects manager for the City of Dayton. The city needed a firm to take on a unique assignment: creating a website for the Ohio Aerospace Hub. Dayton earned the Hub title in 2009, an initiative to draw aerospace-related jobs, education, and economic development (read: cash money) […]
’Tis the season to buy—are you selling? Atomic co-founder Ryan McCoy explains how to build a successful online storefront.
Ryann Pierce knows project management. One thing she’s learned in overseeing web design projects? Never lose sight of your site’s goal.
Taj Varani, Atomic’s new web development manager, oversees designers and developers at work. He’s noticed something: responsive web design makes people play nicely.
If you think that in this age of beautiful, dynamic web layouts, people have stopped paying attention to type, think again. Atomic’s new designer Josh Dean explains why well-organized type isn’t going out of style.
Custom typography is everywhere these days—and it’s easier to get your hands on than ever before. Designer Ben Prince explains why this trend isn’t going anywhere.
A successful rebrand can transform how customers perceive your business, position your company for future growth, and better reflect the products or services you offer today. However, a website rebrand involves much more than designing a new logo or selecting updated colors. Every change made to your website can affect customer recognition, search engine visibility, […]