In our previous post, we talked about the importance of including keywords in your site structure. What we didn’t say is that keywords mean nothing if they’re embedded in cruddy content. By cruddy content, we mean content that’s poorly written or organized. That’s salesy or full of typos. That’s been pulled from a print publication […]
Most people know that including keywords in your website helps improve searchability. For example, if you sell backyard playsets, you’d want to include terms like swingset, gymset, and playhouse throughout your site – terms that customers might use when Googling your products. What most people don’t know is that you should include keywords in the […]
Quick quiz: What’s the difference between SEO and SEM? (You know, search engine optimization and search engine marketing.) Not sure? Join the crowd. In a nutshell, SEO and SEM are strategies used to help companies create effective websites – websites that attract qualified, prospective customers. Customers who hopefully – to put it bluntly – buy […]
Here at Atomic, we believe in all the good stuff. Inner beauty. Strength of character. Substance over style. But when it comes to web design, we know that first impressions are everything. Ever go to a company’s URL and think to yourself, “Eeeww, that’s their website?” Or spent so long trying to find something on […]
Google “Twitter for business,” and you’ll instantly find about a zillion articles on why companies, politicians, and nonprofits around the world are using this tiny tool to talk with their customers. Not to jump on the bandwagon . . . but we agree. Twitter is indeed an easy-to-use, low-cost way to create a dialogue with […]
Recently, a lot of our customers have been hedging about using social media to promote their business. Many of them have the idea that social media is only for youth-oriented businesses . . . like selling energy drinks to college students. Nothing could be further from the truth. Traditional companies are using social media like […]
Thanks to our swank intern Tony Wartinger we have a fresh batch of Atomic T’s. Designed with love (and a deep desire to fetch coffee) these shirts won’t last long. Show your support to Atomic, a small local web design firm located in downton Dayton, Ohio by sporting some fly gear. Thanks go out to […]
You know you need a new website but thats about it? Here is a helpful list of questions you should be armed with when you compare web solution providers.
Yes, it’s true … one of the websites we built recently has leaped out of the Internet and landed in the pages of a big ol’ glossy magazine. The mag in question is the July/August issue of Graphic Design USA , which showcased winners of the 2008 American Inhouse Design Awards competition.
Our bags are packed, we’re ready to go…
A successful rebrand can transform how customers perceive your business, position your company for future growth, and better reflect the products or services you offer today. However, a website rebrand involves much more than designing a new logo or selecting updated colors. Every change made to your website can affect customer recognition, search engine visibility, […]